Atlanta United FC's mascot is Freddy Falcon, a red-tailed hawk character that represents the team's fierce and soaring spirit. Freddy was introduced when Atlanta United joined MLS in 2017 and has become a beloved figure at Mercedes-Benz Stadium, entertaining fans during home matches with his high-energy antics and crowd interactions.
The choice of a falcon as the mascot connects to Atlanta's identity as a major transportation hub and reflects the city's nickname "The ATL" while embodying the team's aggressive, attacking style of play. Freddy Falcon appears at community events throughout Atlanta and is particularly popular with younger fans, helping to build the next generation of Atlanta United supporters.