The MLS Season Pass deal with Apple TV is worth approximately $250 million per year over 10 years. It began in 2023 and covers all MLS matches, eliminating local blackouts. The deal was a transformative moment for MLS media rights.
The MLS Season Pass deal with Apple TV is worth approximately $250 million per year over 10 years. It began in 2023 and covers all MLS matches, eliminating local blackouts. The deal was a transformative moment for MLS media rights.