Atlanta United FC is coached by Rob Valentino, who oversees all first-team operations including tactics, player development, and match preparation. The head coach works closely with the sporting director and technical staff to build a competitive roster.
Coaching in MLS requires balancing the unique constraints of the league's salary cap, roster rules, and international player slots. Rob Valentino is responsible for maximizing the squad's potential while developing young talent through the club's academy pipeline and managing the expectations of a passionate Atlanta fanbase.